This Cookie Policy explains how ClarityCheck ("we," "us," or "our") uses cookies and similar technologies on our website. While this policy is particularly relevant for EU/UK users due to specific regulations, it applies to all visitors of our website.
1. What are Cookies?
Cookies are small text files that are stored on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
2. Types of Cookies We Use
2. Types of Cookies We Use
We use the following types of cookies:
a) Essential Cookies: These are necessary for the website to function properly and cannot be switched off.
b) Functional Cookies: These enable enhanced functionality and personalization.
c) Analytical/Performance Cookies: These help us understand how visitors use our site, allowing us to improve our website and services.
d) Targeting/Advertising Cookies: These are used to deliver advertisements more relevant to you and your interests.
3. Specific Cookies Used
Our website uses both first-party cookies (set by us) and third-party cookies (set by other services we use).
The specific cookies used may include:
Session cookies: These are temporary cookies that expire when you close your browser.
Persistent cookies: These remain on your device until you delete them or they expire.
4. Third-Party Cookies
a) Google Analytics Purpose: Web analytics Cookies:
_ga: Used to distinguish users (2 years)
_gid: Used to distinguish users (24 hours)
_gat: Used to throttle request rate (1 minute)
b) PostHog Purpose: Product analytics Cookies:
ph_[random string]: Used to identify unique users (1 year)
posthog_distinct_id: Used to identify unique users (1 year)
c) Google Tag Manager Purpose: Tag management Cookies:
dc_gtm[property-id]: Used to throttle request rate (1 minute)
d) Customer.io Purpose: Customer engagement and email marketing Cookies:
_cio: Used to identify users (20 years)
_cio_session: Session cookie (Session)
e) Google Ads Purpose: Advertising Cookies:
IDE: Used for targeting and advertising (1 year)
ANID: Used for advertising (1 year)
DSID: Used for targeting and advertising (14 days)
f) Facebook Ads Purpose: Advertising Cookies:
fr: Used for advertising and targeting (3 months)
_fbp: Used to store and track visits across websites (3 months)
g) Pinterest Ads Purpose: Advertising Cookies:
_pinterest_sess: Used to maintain session data (1 year)
_pinterest_ct: Used for advertising (1 year)
_epik: Used for tracking conversions (1 year)
h) TikTok Ads Purpose: Advertising Cookies:
tt_webid: Used to identify unique browsers (1 year)
tt_sessionId: Used to maintain session data (Session)
tt_appInfo: Used to store app information (1 year)
5. Cookie Management
You can manage your cookie preferences in the following ways:
a) Through our cookie consent tool on the website
b) By adjusting your browser settings
c) By using opt-out links provided for specific third-party services:
Google Analytics: https://tools.google.com/dlpage/gaoptout
Google Ads: https://adssettings.google.com
Facebook Ads: https://www.facebook.com/ads/preferences
Pinterest Ads: https://help.pinterest.com/en/article/personalized-ads-on-pinterest
TikTok Ads: https://www.tiktok.com/setting/personalized-ad
For PostHog, Customer.io, and Google Tag Manager, you can use our cookie consent tool to manage your preferences.
Please note that opting out of these cookies may affect your user experience and the functionality of certain features on our website.
6. Data Collected Through Cookies
Cookies may collect the following types of information:
a) IP address
b) Browser type and version
c) Time zone setting
d) Browser plug-in types and versions
e) Operating system and platform
f) Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site
7. Use of Information Collected via Cookies
We use this information for the following purposes:
a) To improve our website and services
b) To provide personalized content and advertising
c) To analyze how our site is used
d) To maintain the security and integrity of our systems
8. Automated Decision-Making and Profiling
We may use information collected via cookies for automated decision-making and profiling, particularly for personalized advertising and content. You have the right to object to this processing.
9. Data Retention
The information collected via cookies is retained for varying periods depending on the purpose of the cookie. Essential cookies are typically session-based, while analytical and targeting cookies may be stored for longer periods, up to 2 years.
10. International Transfers
Cookie data may be transferred to and processed in countries outside the EU/UK. We ensure appropriate safeguards are in place for such transfers, including the use of Standard Contractual Clauses approved by the European Commission.
11. Your Rights
Under GDPR, you have rights regarding your personal data, including data collected via cookies. These rights include access, rectification, erasure, and the right to object to processing. To exercise these rights, please contact us via our Help Center or email our Data Protection Officer.
12. Changes to This Policy
We may update this Cookie Policy from time to time. We will notify you of any significant changes by posting a prominent notice on our website.
13. Contact Us
If you have any questions about this Cookie Policy, please contact us via our Help Center (link in the footer) or email our Data Protection Officer at [email protected].
By continuing to use our website, you consent to our use of cookies as described in this policy.
